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OUR SPEAKERS
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Refaela Simhon is a marketing executive, strategist, entrepreneur, and mentor with more than 30 years of experience in the high-tech industry. She helps organizations define their value, reach the right markets, and drive sustainable growth.
Refaela is the founder of Perspectives, a marketing services agency, and co-founder of Change The Game, an initiative that amplifies the voices of women in tech. She has also co-founded several online businesses. Refaela is a dedicated mentor and volunteer, supporting entrepreneurs and young women through programs such as 8200, DriveTLV, and The Women’s Courtyard.
An engaging presenter and storyteller, she helps founders craft and pitch their ideas with clarity and confidence. As a lifelong content creator, she writes about marketing, leadership, and women in tech, combining practical insight with an authentic perspective.
Refaela Simhon
Marketing Executive
English, Hebrew
Languages:
Location:
Ganey Tikva, Israel
Can also give an online talk/webinar
Paid only. Contact speaker for pricing!
MY TALKS
Early Stage Marketing Muscle
Marketing, Entrepreneurship
Incredible products fail to land because their value is unclear to the audience. It's a lost momentum. Yet, a full-time marketing hire isn't realistic at the seed stage. But waiting to invest in go-to-market clarity is not an option.
The early-stage marketing muscle talk is designed to give busy founders and entrepreneurs the tools to:
• Avoid expensive marketing mistakes.
• Fix common product marketing failure points.
• Bridge the gap between tech and market understanding.
• Adopt a lean, budget-friendly marketing mindset.
How Do You Influence Decision-Making Processes in Your Company?
Women in Tech, Diversity and Inclusion
Unheard Women’s voices are untapped ideas
Research shows that even highly skilled and experienced women often face challenges when speaking up at work. They tend to share their views less frequently than their male colleagues, especially in discussions that shape strategic decisions.
The Hidden Cost of Unheard Voices
The unique perspective women bring is a strategic asset. When talented women hesitate to share their perspectives, your organization risks:
• Reduced diversity of thought
• Less creativity and innovation
• Lower sense of belonging among women
• Higher turnover
What changes when women lead professional discussions?
Organizations that tap into the full potential of their female talent see measurable results:
• Broader perspectives in decision-making
• More creativity and innovation that drives breakthrough solutions
• Higher engagement and better retention
• Stronger employer brand
Women’s experience, knowledge, and viewpoints are essential to shaping products, teams, and organizations. We’ll explore the challenges and share practical ways to overcome them. Participants will
• Gain clear insights into gender dynamics in the workplace
• Understand the personal, professional, and cultural barriers that silence women
• Learn practical techniques to navigate interruptions and strengthen professional voice and influence
• Leverage real stories and personal insights from the field
Women who take part in professional discussions are seen, by themselves and by others, as higher-value contributors. This is crucial for increasing confidence, motivation, and leadership presence.
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How Do You Influence Decision-Making Processes in Your Company?
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