OUR SPEAKERS

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Anat Stolarsky is a highly experienced Data Engineer at Next Insurance, where she leads a team of Data Engineers focused on marketing, partnership, and growth data.
She has over 10 years of experience in multiple sectors, including AdTech, Finances, and Cloud Computing. She loves solving complex data challenges and implementing advanced technology solutions.
Anat lived in Switzerland for 5 years during which she enjoyed hiking in the Swiss Alps and learning German.

Anat Stolarsky

Team Lead - Data Engineering
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Hebrew, English
Languages:
Location:
Tel Aviv, Israel
Can also give an online talk/webinar

MY TALKS

Using Graph Technology to Resolve Your Customers’ Identity

Data / AI / ML, Marketing, Innovation

In a world where a prospecting customer uses multiple devices, sessions, and cookies, during their purchase journey, getting a full customer view proves to be a challenging problem. Achieving a 360 prospect view enables a better customer customization experience and marketing message optimization. Using graph technology, we can now collect multiple prospects' data points and generate a full customer view, which is used for marketing, product, and operational optimization, as well as tactic and strategic decision making.

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